Today, 1 out of 3 beauty products in the US are labeled “clean” according to Brand Essence. But what does clean mean? Are there clean beauty certifications? Many beauty products are now labeled as organic, natural, non-toxic, safe, pure, eco-friendly, or sustainable. Terms like clean or natural aren’t regulated in the US and with a … Read more
1 out of 3 beauty products in the US are now labeled “clean”. The trend of clean beauty is now a stand-alone market with the highest growth perspectives of the beauty and personal care market. To understand this fast-evolving market, we gathered a myriad of relevant clean beauty statistics, trends and market data from the … Read more
Green tea is a popular ingredient in skincare products due to its antioxidant and anti-inflammatory properties. It is known for its ability to improve the health and appearance of the skin, making it a popular choice for those looking for natural and effective skincare solutions. In this article, we will be focusing on green tea … Read more
In recent years, online shopping has revolutionized our lives. The abundance of choices, same-day deliveries, and easy return processes have saved us so much time. However, some customers started to wonder about the environmental effects and ethical implications of using big e-commerce platforms such as Amazon or Sephora for the beauty industry. As consumers become … Read more
Every day, American women use on average 12 personal care products. Those products such as skincare, makeup, or hair care contain about 168 different chemicals according to this Environmental Working Group study. Most of those products are absorbed by our skin and end up in our blood. The majority of the chemicals used in the … Read more
Why consider switching to a Non-Toxic Vegan Toothpaste? A healthy oral care routine such as teeth brushing and flossing can prevent many dental problems and guarantee healthy teeth for a lifetime. To achieve it we use toothpaste about 2-3 times each day. Therefore, it is worth checking what our oral care products are made of. … Read more
For healthy silky hair, daily brushing should be an essential component of your beauty routine. Regular hair brushing helps spread the natural oils from your scalp into your lengths and therefore boost shininess. Hair experts agree that brushing stimulates blood circulation and straightens the roots. Unfortunately, most mainstream hair brushes are made out of plastic … Read more
There are a growing number of vegan makeup brands on the market, as more and more people become aware of the ethical and environmental implications of using animal-derived ingredients in cosmetics. What’s vegan makeup? Vegan makeup is a type of makeup that does not contain any animal ingredients. It can be used by vegan people … Read more